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Thank you again for supporting the 141st Annual WFDA Convention. We are looking forward to seeing all of you in June. Below you will find some important updates regarding exhibiting, schedule, and program.


Today, we were alerted by an exhibitor that someone is contacting our exhibitors. THIS IS A SCAM. Do not respond or purchase anything from this sender. 

WFDA will provide you an attendee list after convention at no additional cost to you.

This is a copy of the email they received:

From: Lena Graves <lena.graves@womitth.com>Date: Thu, May 19, 2022 at 11:20 

Dear Exhibitor,

I am following up to confirm, if you are interested acquiring the Attendee List

Annual WFDA Convention

13 - 15 Jun 2022

Grand Geneva Resort & Spa, Lake Geneva, USA

Counts: 1,050

Each Record of the Attendee Includes: Client Name, Business Name, Title, Email Address, Phone Number, and Web Address etc.

Let me know your thoughts, so that I can send discount cost & additional information.

Lena Graves | Attendee List Consultant



Exhibitors are welcome to attend all convention sessions for CE credit at no additional cost. You are also invited to attend the Monday Welcome Reception, Tuesday afternoon Service of Remembrance, and the Tuesday evening President's Reception at no additional costs. Breakfast, lunch and reception appetizers are provided.

If you are interested in golfing during our WFDA Leadership Development Foundation Golf Outing, you will need to register hereYou can register as a single golfer, a foursome or a hole sponsor. Please disregard if you signed up to golf or sponsor during your original exhibitor registration. 

Vendor load in 

Monday, June 13 from 9am-5pm

Tuesday, June 14 from 7am-8am

Items may be shipped ahead of time (to arrive no more than 4 days in advance). Shipping Address: Grand Geneva 7036 Grand Geneva Way, Lake Geneva, WI 53147

Email the banquet manager for early access: kristijohnson@grandgeneva.com 

Vendor load out -

Wednesday, June 15 from 12:15-1:15pm or

4:45 pm

Airwall up

Tuesday June 14 | 8:00 am - 12:15 pm

Wednesday, June 15 | all day

Airwall Down

Tuesday June 14 | 12:15 pm - 5:30 pm

There will be an air wall between the sessions and the expo floor on June 14 until 12:15 pm. After that, it will be open for the rest of the afternoon. On this day, we are having an hour and a half of dedicated vendor time from 2:45 to 4:15, followed by the Service of Remembrance and the President's reception. We always welcome vendors to attend. The airwall will be back up on June 15 for the entirety of the day as it only continuing education courses that day. 


Table assignments have been finalized. You can view the exhibitor map here. All exhibitors receive one 8ft skirted table with two chairs. Silver sponsors receive two tables and Gold Sponsors receive three tables. Exhibitors who requested electricity have an outlet assigned on the map. If you need electricity and don't see it on the map, please reach out to office@wfda.info by Wednesday, June 8. 


All logos and convention ads are due by Friday, May 20, at 5pm to office@wfda.info

  • Bronze level exhibitors receive - color logo in program
  • Silver level exhibitors receive - color logo in program, half page horizontal full color ad
  • Gold level exhibitors receive - color logo in program, full page color ad, sponsor signage at the event.


Email office@wfda.info or call



1502 W Broadway, Suite 102

Madison, WI 53713

(608) 256-1757 | FAX: (608) 646-7631


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